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Methodology

Our team

We develop projects that endure by understanding the connection between identity and the rest of the organizational ecosystem.

Our Process

  • Listening with empathy

    Strategic alignment workshop

  • Simplifying the complex

    Mapping needs, opportunities, and creative direction

  • Transforming through alchemy

    Concept creation and research

  • Defying via innovation

    Design and development

  • Manifesting beauty

    Implementation strategies

  • Listening with empathy

    Strategic alignment workshop

  • Simplifying the complex

    Mapping needs, opportunities, and creative direction

  • Transforming through alchemy

    Concept creation and research

  • Defying via innovation

    Design and development

  • Manifesting beauty

    Implementation strategies

Our approach

We are visual thinkers who understand organizations are non-human people.

Services

Think Tank

The true power of your project lies in understanding clearly what you’re doing and why. We guide you through a collaborative process focused on untangling your ideas to give them substance and shape.

  • Strategic Alignment
  • Benchmark
  • User Interviews
  • Mystery Shop

Brand Discovery

By focusing on the people behind the projects we unlock the paradigm: an identity is more than just a brand, it tells the full story of your project.

  • Concept Creation
  • Naming
  • Storytelling
  • Copywriting
  • Logotype
  • Typographic Selection
  • Color Palette
  • Sound Palette
  • Illustration
  • Motion Graphics
  • Photography
  • Packaging
  • Social Media Design
  • Digital Assets

Web Development

Creating digital experiences where functionality, emotion, and beauty intersect.

  • UX & UI Design
  • Websites
  • Web Apps
  • CMS System
  • E-commerce Solutions

Latente is a Founding Member of Prosper Lab; a multidisciplinary consulting hub that partners with people to discover, develop, and transform their organizations through collaboration and purpose-driven strategy.

www.prosperlab.org